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Quality of messaging, Internet connectivity disappoints customers worldwide: Nokia

Ike Suarez | May 26, 2014
Results based on 2013 interview of respondents in countries with mature, in-transition, and emerging economies.

Most customers worldwide are disappointed with the quality of their messaging and Internet services, according to the Nokia 2014 Acquisition and Retention Study Report.

A press statement by the mobile phone maker and Microsoft Corp. said the study took place during the second half of 2013 with 11,963 customers worldwide in countries with mature, in-transition, and emerging economies.

According to the Finland-based mobile phone manufacturer, 60% of respondents worldwide reported having experienced problems with mobile and application usage.

At the same time, 41% of respondents said an operator must offer excellent network quality even if such service would cost more.

Likewise, 75% of respondents  said security is the operator's responsibility.

According to the survey 40% of respondents worldwide planned to switch providers within the next 12 months.

Countries with mature economies where the survey took place were Spain, Canada, Korea, and UK.

In-transition economy countries where the survey took place were Brazil and Russia while emerging economy countries where the survey took place were China, Kenya and Mexico.

 

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