Photo - (from left) Jaffa Sany Ariffin, Chief Executive Officer of U Mobile Sdn Bhd shaking hands with Kenny Goh, Group Chief Executive Officer of MACROKIOSK.
Malaysian telco U Mobile has signed with local multi-country mobile technology enabler Macro Kiosk (MACROKIOSK) to provide enterprise messaging services for mass and niche market business communications via SMS blasts with two-way SMS communication.
The new service, which is called Biz SMS Blast, will help the country's enterprise customers built rapport with their customers, said U Mobile chief executive officer Jaffa Sany Ariffin, who said the service would run on MACROKIOSK's Global Enterprise Messaging platform is provided through an integrated and controlled environment via a Web based application.
"We at U Mobile are constantly making strategic initiatives in providing greater value to all our customers and this service is the testament to one of our on-going efforts," said Jaffa Sany. "The service is ideal for our enterprise, retailers, corporate and SME customers. It is easily managed and the single point of connection and support makes it more cost effective. Global Enterprise Messaging platform will allow our customers to reach more than 500 mobile operators and 2 billion mobile subscribers in both Postpaid and Prepaid segments worldwide."
MACROKIOSK group chief executive officer, Kenny Goh, said, "We are proud to partner homegrown Malaysian Telco, U Mobile, to power connectivity for its enterprise customers. By leveraging on MACROKIOSK's technology and connectivity, U Mobile customers will have access to immediate and effective delivery of two-way bulk messages to their employees and clients worldwide. Enterprises subscribing to U Mobile's Biz SMS Blast can also be assured of quality, reliability, efficiency and full customer security."
"As a multi-country mobile technology enabler, we help partners like U Mobile and their customers benefit from this simple yet advanced technology to meet their business needs and enhance their operations; providing value-added solutions for what is largely seen as a commoditised technology. We look forward to a long and fruitful working relationship with U Mobile," said Goh.
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